Beyond Storytelling

Keynote speaker Cal Fussman introduces a transformative organizational experience that will elevate your business.

After bringing out the timeless wisdom from the greats who’ve shaped the last 75 years of world history for Esquire Magazine, Cal has evolved his skillset to help businesses discover new ways to innovate, gain clarity and build momentum.

Watch Cal in Action

When Cal speaks, you’re getting the best out of everyone he’s ever interviewed.

Now, his questions are getting the most out of you and your company.

Change your *questions**, change your* *story**, transform your organization.*

“The reason we need Cal Fussman in the world is because he’s able to see things, find things and pull things out of us that other people can’t,” says Simon Sinek, author of Start with Why.

When Cal was recently asked to focus on a new concept that a company was developing, he modified the same techniques that he’s used in interviews over decades.

He co-designed a live experience with the CEO for a company event.

The 90-minute session included:

A powerful on-stage interview to communicate the CEO’s vision.

Story-driven lessons on how to ask transformative questions.

A collaborative space where employees generated questions and breakthrough ideas that were all routed into an archive.

This produced 15,000 words of fresh IP: questions, solutions and strategic insights.

Hidden talent was uncovered within the company.

Actionable innovation was tied to a real business goal.

A feeling of connection and cohesion inspired the company toward a culture of curiosity and problem solving.

And a living archive of ideas that could be curated by human eyes and analyzed by artificial intelligence was produced to further develop the concept and the arc of its story.

In a world of AI-generated answers, the competitive edge is human-led questions.

Cal’s process doesn’t just inspire, it delivers scalable, strategic value that turns 90 minutes into your company’s future.

CONDENSED KEYNOTE

Invite CAL to speak at your next event

“Cal was amazing!
His stories helped our team think about how we talk to our clients in an entirely new way."

If you’re not asking the right questions, then you’re getting the wrong answers.

Asking the right strategic questions is a lost art that holds immense potential for today’s corporate leaders and teams.

In his transformational keynote, inspirational leadership speaker Cal Fussman reveals how mastering strategic storytelling and empowered questioning can strengthen bonds, ignite creativity, and restore shared vision.

Drawing on insights from his interviews with icons like Mikhail Gorbachev, Muhammad Ali, and many others, Cal provides leaders with rare access to the insights and secrets of legends. He shares actionable techniques to ask probing questions that unlock breakthrough ideas and create compelling stories that resonate deeply.

Leaders will walk away inspired and equipped to connect more profoundly by finding the stories within their people and asking questions that matter.

They’ll be ready to transform their culture and unlock potential through strategic storytelling and questioning.